Matheson Food Company Redesign

This redesign captures the nostalgic spirit of Matheson Food Company’s original boxed macaroni and cheese through a 1930s-style cartoon macaroni bowl mascot. I kept the brand’s original colours but added my own unique elements, including halftones, the mascot character, and more lively typography, to give the packaging a playful, modern energy. The goal was to highlight their love for retro design while making the product feel fresh and engaging for today’s audience.